PAPERS PUBLISHED IN NATIONAL & INTERNATIONAL JOURNALS ​

  • Chapter title “Innovative Rural Development Strategy for the Rural Women” authored by Jayalakshmi Gopalkrishnan, V.K.Gupta, Nitin Sharma, Sipra Karmakar, in the book “Managing in the New World Order: Strategies for Sustainable Business Development.” edited by Yogeshwari Phatak, Ajit Upadhyaya and Deepak Jaroliya, published by Excel Books, New Delhi, First Edition, (2010), ISBN: 978-81-7446-815, pp.447-453.   

  • Research Paper on “A study of impact on buying behavior of celebrity endorsement with respect to mobile brands” has been published in Journal “Prabandhan & Taqniki” in LNCT College, Indore, ISSN No. 0974-8563.

  • Research Paper on “Television Advertisements: Effects on Childrens’ Psychology & Health” has been published in Journal ““Prabandhan & Taqniki” in LNCT College, Indore, ISSN No. 0974-8563. Volume.6/Aug. 2012 Page no. 256-262

  • Research Paper on “An Analysis of the Impact of Brand Reminders of New Brands at Doctor’s Chamber” has been published in Journal “Prabandhan & Taqniki” in LNCT College, Indore, ISSN No. 0974-8563. Volume.6/Aug. 2012 Pp.333-338.

  • Chapter title “HRD Practices in Telecom Sector: A Comparative Study Between Indore and Ujjain City” authored by Dr. Nitin Sharma and Vinay Saxena, in the book “Global Competitiveness- Developing Competencies And Skills”  edited by Yogeshwari Phatak, Rupal Chowdhary, Swarnjeet Arora and Raj Krishna Sharma, published by Excel Books, New Delhi, First Impression: January 2017, ISBN: 978-93-86256-38-6, pp.356-362.   

  • Chapter title “HRD Practices in Insurance Sector: A Comparative Study Between Indore and Ujjain City” authored by Dr. Nitin Sharma and Krati Sharma, in the book “Global Competitiveness- Developing Competencies And Skills”  edited by Yogeshwari Phatak, Rupal Chowdhary, Swarnjeet Arora and Raj Krishna Sharma, published by Excel Books, New Delhi, First Impression: January 2017, ISBN: 978-93-86256-38-6, pp.282-289.   

  • Research Paper on “An Empirical Study on the Effect of Face book Site on Mumbai’s Student Life” has been published in UGC listed management research journal “Sansmaran” in Guru Nanak Institute of Management Studies, Mumbai. Vol. 7, Issue No.2, July – December – 2017, SANSMARAN” Management Research Journal • ISSN No. 2278-7801 • Impact Factor IIJIF (2017) 4.107 • Impact Factor PIF (2017) 4.125

  • October 7, 2017, 22nd National Seminar on New Frontiers in Indian Management- Innovation and Integration of Management Practices and Technology for Global Competitiveness, Shri Ram Murthy Smarak College with Colloboration Dr. APJ Abdul Kalam Universtiy, Factors leading brand switching in FMCG Product, ISSN-2231-0231, National.

  • November 10, 2017, Competitive Manufacturing Strategies By Leveraging Technology, Symbiosis Institute of Operations Management, Nashik, An Empirical study on employee satisfaction at anik industry with special reference to bhopal city, ISBN-978-93-86724-17-5, National

  • Research Paper on “Study of Motivational level of employees during the pandemic period with reference to Herzberg theory” has been published in UGC approved/care Kanpur Philosophers, ISSN 2348-8301, International Journal of Humanities, Law and Social Sciences Published Biannually by New Archaeological & Genological Society Kanpur India” on June 2022, Citation details- Volume IX, Issue-IV (III),2022 Page no. 28-36

  • Research Paper on “Role of After Sales Service For Manufacturing Industry” has been published in “C’ category journal of ABDC, Korea Review of International Studies, ISSN- 1226-4741, The theme of research paper was, Innovative Research On Sciences, Technology And Management on April 2022, Citation details- Volume 15, Special Issue 05, April 2022

  • Research Paper on “Neuropsychological Study of How Shoppers Handle Dubious Transactions and Make Payments” has been published in ABDC Journal in “C’ category, Journal of Contemporary Issues in Business and Government, Citation details: Volume 28, No. 04, 2022, P-ISSN: 2204-1990: E-ISSN: 1323-6903

  • An Empirical Research Paper on “Students Perception while Selecting Education Institutions for P.G. Courses” has been published in SCOPUS Indexed Journal, “Psychology and Education” on April 2021, ISSN Number 1553-6939, Citation details- Volume 58 no. 5 (2021)

  • Research Paper on “A Study of Perception of B-School Students Towards Online Learning” has been published in UGC approved/care journal Shodhsamhita (Journal of Fundamental and Comparative Research)” on February 2022, ISSN number 2277-7067, Multidisciplinary Refereed/Peer reviewed journal, UGC care Listed Journal, “National Registered & Referred Bi-annual Research Journal” Impact factor 4.95. Citation details- Volume IX, Issue-II (VII),2022 Page no. 167-180,

  • Research Paper on “An Exploratory Study on Roadmap for the Supply Chain Management In Post-covid-19 Era” has been published in UGC approved/care journal “The Journal of Oriental Research Madras” on February 2021, ISSN number 0022-3301. Citation details- Vol. no- Vol. MMXXI-XCII-VIII, Multidisciplinary Refereed/Peer reviewed journal, UGC care Listed Journal, “An International Registered & Referred Monthly Research Journal” Impact factor 6.3
  • April 2018, Entrepreneurship, Innovation And Good Governance for Global Leadership, Prestige Institute of Management and Research, Indore, The Selection Criteria of social networking sites by the youth – With reference to Mumbai City. ISSN 2350-1316, International

     

  • The Selection Criteria of social networking sites by the youth – With reference to Mumbai City, Entrepreneurship, Innovation and Good Governance For Global Leadership, 10 February 2018, Prestige Institute of Management Studies and Research, Prof. Krati Sharma, Gyan Sagar Girls Academy, Ujjain (M.P), International

  • 19 January 2018, Evolving World Order: Perspective, Issues and Challenges, International Institute of Management Studies, An Empirical Study on the Factor Affecting the Purchasing Of Non Gear Scooter among Female-With Special Reference to Mumbai City. Mr. Kamlesh Kumar Singh, Student-TIMSR, International

  • A Study on the “Perception of consumer buying behavior of ready to eat Packaged Snacks”

  • July- September 2018 ,  Indian Academician and Research Association, Advance and Innovation Research , HR Analytics Transactional to Transformational HR Approach, ISSN number 2394-7780 , Impact factor 3.5
  • Research Paper on “HR Analytics Transactional to Transformational HR Approach” has been published in UGC listed management research journal “International Journal of Advance and Innovative Research” in Thakur Institute of Management Studies & Research (TIMSR), Mumbai. Vol. 5, Issue No.3, July – September – 2018, • e-ISSN No. 2394-7780 • Impact Factor IJAIR (2018) 3.25

  • Research Paper on “The Selection Criteria of Social Networking Sites by the Youth – with Reference to Mumbai City” has been published in Prestige e-Journal of Management & Research, Volume 4, Issue 2(October 2017) and Volume 5, Issue1 (April, 2018), ISSN 2350-1316

  • Research paper on “An Empirical Study on the Perception of Customer on Brand Switching in Telecom Industry” has been published in UGC listed management research journal “International Journal of Management and  Social Sciences” Organized by Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore. UGC Sponsored National Conference on “Transformative Technology in Commerce and Management – Impact on Indian Economy” on 29 – 30 January 2019. ISSN 2249-0191

  • Research paper on “Relevance of Yoga Nature Cure System & Medicine on the Population” has been published in UGC listed management research journal “An International Multidisciplinary Quarterly Research Journal” Organized by Chtan Dattaji Gaikwad Institute of Management Studies, National Conference -2019 “Anveshanam-2.0” Theme of conference “Recent Development in Healthcare Management. 30th & 31st January, 2019. ISSN number 2277-5730. Citation details- Volume VIII, Issue -1 January-March 2019. UGC Listed Journal No.-40776, Impact Factor- 5.5

  • Research paper on “An Exploratory Study on the Implementation on Human Resource Information System for Business in Indian Perspective” has been published in UGC listed management research journal “IJ 360 MR- International Journal of 360o Management Review” Paper has been published on April 2019, Theme E- ISSN number 2320-7132. Citation details- Volume VII, Issue -1 April 2019. Page number 580-594, A Biannual Refereed & Indexed Journal, UGC Listed Journal No.-63594

  • Research paper on “Discovering Insights About The Application of Digital Marketing Strategies In The Indian Motion Picture Industry” has been published in UGC listed management research journal “IJ 360 MR- International Journal of 360o Management Review” Paper has been published on April 2019, Theme E- ISSN number 2320-7132. Citation details- Volume VII, Issue -1 April 2019. Page number 562-579, A Biannual Refereed & Indexed Journal, UGC Listed Journal No.-63594

  • Research paper on “A Study on the Factors Influencing the Selection of Tours & Travels Company” has been published in UGC approved/care journal “The Place Names Society of India TPNS India” Paper has been published on March 2020, ISSN number 2394-3114. Citation details- Volume 40, Issue -95 March 2020. Page number 147-156, Multidisciplinary Refereed/Peer reviewed journal, UGC care Listed Journal, “An International Registered & Referred Monthly Research Journal”

  • Research paper on “A Study on the Impact of Promotion Mix on Customer Purchase Regarding Consumer Durable Products” has been published in UGC approved/care journal “The Place Names Society of India TPNS India” Paper has been published on March 2020, ISSN number 0971-1260. Citation details- Volume 40, Issue -95 March 2020. Page number 176-183, Multidisciplinary Refereed/Peer reviewed journal, UGC care Listed Journal, “An International Registered & Referred Monthly Research Journal”

  • Research Paper on “A Study on Performance Management of Tata Motor’s Employees” has been published in UGC approved/care journal “Wesleyan Journal of Research. Paper on March 2021, ISSN number 0975-1386. Citation details- Volume 13 No 66, Page no 94-103, Multidisciplinary Refereed/Peer reviewed journal, UGC care Listed Journal, “An International Registered & Referred Monthly Research Journal” Impact factor 6.5
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